Skip to content

landing-page-cro

Use when optimizing service business landing pages — hero sections, CTAs, social proof, objection handling, form UX, or mobile conversion. Also use when auditing a landing page for conversion rate improvement.

ModelSource
sonnetpack: cro
Full Reference

Opinionated landing page optimization for service businesses — plumbers, lawyers, dentists, contractors, salons, HVAC, roofing, and any mid-to-high ticket service where the lead is a phone call or form submission, not an e-commerce checkout.

TopicValue
Primary goalPhone call or form submission
Not forE-commerce or SaaS
Mobile share70%+ of leads — mobile-first always
Highest ROI mobile optimizationSticky CTA bar (Call + Estimate)
I want to…File
Optimize the hero section, headline, CTA, trust badges, imageryreference/above-the-fold.md
Place testimonials, reviews, before/after galleries, client countsreference/social-proof.md
Write FAQ, pricing transparency, guarantees, process sectionreference/objection-handling.md
Design CTA cadence, sticky bar, forms, click-to-callreference/cta-strategy.md
Fix mobile layout, input types, load speed, thumb zonesreference/mobile-cro.md
Run a full audit with output template and common mistakes checklistreference/audit-template.md

Usage: Read the reference file matching your current task from the index above. Each file is self-contained with copy patterns, rules, and inline gotchas.


┏━ 🎯 landing-page-cro ━━━━━━━━━━━━━━━━━━━━━━━━━━┓ ┃ Optimize service business landing pages for calls and form submissions ┃ ┗━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━┛